Friday, August 31, 2007

Affluenza



Bookstores, they lure me in just like a child in a candy store; i want everything! Its rare i step inside and walk out without purchasing anything, its one of my vices i'm afraid.

The book above is one i have just finished reading. I was so engrossed in it, i finished it in a day! There are a number of the exact same titles around but by diffferent authors. This one is written by a couple of University professors and relates to Australia. However i did see another, same title written by an American author, based directly on the same issue.........Consumerism.

"Affluenza" , when too much is never enough!!

The Western world is in the grip of a consumerism that is unique in human history. We overwork, we spend huge amounts on things we never use, then we chuck them out. The author of the bestselling Growth Fetish pries into our wardrobes, kitchens and backyards, and shows us what choice really means.
Our houses are bigger than ever, but our families are smaller. Our kids go to the best schools we can afford, but we hardly see them. We've got more money to spend, yet we're further in debt than ever before. What is going on?
The Western world is in the grip of a consumption binge that is unique in human history. We aspire to the lifestyles of the rich and famous at the cost of family, friends and personal fulfilment. Rates of stress, depression and obesity are up as we wrestle with the emptiness and endless disappointments of the consumer life.

"Affluenza", pulls no punches, claiming our whole society is addicted to overconsumption. It tracks how much Australians overwork, the growing mountains of stuff we throw out, the drugs we take to 'self-medicate' and the real meaning of 'choice'. Fortunately there is a cure. More and more Australians are deciding to ignore the advertisers, reduce their consumer spending and recapture their time for the things that really matter.

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